Illustrative sample. Your questions come from your own services and area.
Search used to be ten blue links. Now a growing share of people ask ChatGPT, Claude, Perplexity, Gemini or Google’s AI Overviews and get one answer with a few names in it. Those systems pull from websites, reviews, directories and articles to decide who to mention. Generative engine optimization, also called AI SEO, LLM SEO or answer engine optimization, is the work of making your business easy to find, understand and trust in those sources, so you get named.
They overlap more than the buzzwords suggest. Google’s AI Overviews draw heavily from pages that already rank, and ChatGPT’s search uses a web index too. So good SEO is the foundation. What GEO adds is a focus on being quoted rather than clicked: clear facts, direct answers, consistent business information and mentions on other trusted sites.
That’s why AI visibility is an add-on to our SEO plans rather than a separate product. Every Local SEO plan already includes schema, answer-first pages and AI referral tracking.
The AI Visibility add-on is +$500 or +$1,000 a month on top of an SEO plan, depending on how many questions, services and locations we track. National brands can use the Dedicated GEO Program in our Custom plan, from $3,000 a month. The free audit includes a first look at which assistants name you today.
No. AI answers vary by question, wording, location and day. We track a fixed set of questions every month so you can see the trend, and we work on the signals those systems use.
Mostly naming. Generative engine optimization (GEO), answer engine optimization (AEO), AI SEO and LLM SEO all describe getting your business found and cited in AI-generated answers.
ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews. We can add others if your customers use them.
Yes. Most AI answers lean on pages that already rank in search. GEO builds on SEO; it doesn’t replace it.
A plain-text file at the root of your site that summarizes who you are and links to your key pages for AI systems. It’s a proposed convention, cheap to add, and we include it.