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AI search visibility

Get recommended by ChatGPT, Claude and Perplexity.

Generative engine optimization (GEO) is the work of getting your business named when someone asks an AI assistant who to hire. We track the questions your buyers ask, see who gets recommended, and fix what keeps you out.
★★★★★
5.0 from 33 Google reviews
Month-to-month
No long-term contracts
AI visibility checkSample tracking sheet
Buyer questions+ tracked
+
“Best HVAC company in Scottsdale”ChatGPT
named
+
“Same-day AC repair near me”Perplexity
missing
+
“Is [company] any good”Google AI Overviews
cited
+
“AC tune-up cost Phoenix”Claude
missing
Named this month2 of 4

Illustrative sample. Your questions come from your own services and area.

What GEO is, in one paragraph.

Search used to be ten blue links. Now a growing share of people ask ChatGPT, Claude, Perplexity, Gemini or Google’s AI Overviews and get one answer with a few names in it. Those systems pull from websites, reviews, directories and articles to decide who to mention. Generative engine optimization, also called AI SEO, LLM SEO or answer engine optimization, is the work of making your business easy to find, understand and trust in those sources, so you get named.

How to rank in ChatGPT: what we actually do.

  • Track the real questions. We build a list of the questions your buyers ask, by service and city, and check each assistant every month: are you named, cited or missing, and who is named instead.
  • Make your facts unmissable. Who you are, what you do, where, prices where you can share them, hours, phone. Stated plainly on your site, in schema, and consistent across directories.
  • Answer-first pages. Pages that answer the question in the first two sentences, then back it up. That’s the format assistants quote.
  • Earn mentions. Reviews, local press, partner sites and lists that assistants already trust for your category.
  • Track AI referrals. Visits and calls that come from ChatGPT, Perplexity and others, separated out in your report.
  • llms.txt and crawler access. We make sure AI crawlers can read your site and point them at the pages that matter.

GEO vs SEO.

They overlap more than the buzzwords suggest. Google’s AI Overviews draw heavily from pages that already rank, and ChatGPT’s search uses a web index too. So good SEO is the foundation. What GEO adds is a focus on being quoted rather than clicked: clear facts, direct answers, consistent business information and mentions on other trusted sites.

That’s why AI visibility is an add-on to our SEO plans rather than a separate product. Every Local SEO plan already includes schema, answer-first pages and AI referral tracking.

What it costs.

The AI Visibility add-on is +$500 or +$1,000 a month on top of an SEO plan, depending on how many questions, services and locations we track. National brands can use the Dedicated GEO Program in our Custom plan, from $3,000 a month. The free audit includes a first look at which assistants name you today.

Questions we get about this.

Something else? Call 888-863-7421 and ask.

No. AI answers vary by question, wording, location and day. We track a fixed set of questions every month so you can see the trend, and we work on the signals those systems use.

Mostly naming. Generative engine optimization (GEO), answer engine optimization (AEO), AI SEO and LLM SEO all describe getting your business found and cited in AI-generated answers.

ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews. We can add others if your customers use them.

Yes. Most AI answers lean on pages that already rank in search. GEO builds on SEO; it doesn’t replace it.

A plain-text file at the root of your site that summarizes who you are and links to your key pages for AI systems. It’s a proposed convention, cheap to add, and we include it.

Find out what you’re missing, and what you’re overpaying. Free.

AI Warhorse
A fractional AI team for local businesses. Websites, SEO, Google Ads and AI search, plus the bills nobody has time to read. A Lifted Websites company.

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Prices in USD, billed monthly, cancel any time. Ad spend is paid directly to Google and is not included. Savings depend on your accounts and bills; report figures on this site are samples.
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